Coming Soon: Maker's Mark Mint Julep Label

On a recent visit to the Maker’s Mark distillery in Loretto, Kentucky, we got let in on a little secret. Maker's is renowned for their consistency, they’ve been making a single product on site for decades. The scale is huge, hundreds of thousands of barrels, yet it’s easy to pick that familiar Maker’s flavor out of a bourbon lineup. Though the distillery has shunned diversification for about as long as they’ve operated, we got a glimpse of something exotic: a Mint Julep flavored Maker’s Label. It’s like the Whisky version of Bigfoot, though we doubt the sasquatch is that tasty.

Makers has been doing small batches of their Mint Julep label for Kentucky Derby. They coordinate with the folks over at Churchill Downs, and it’s poured both at the race and distributed to local liquor stores (we spied some at a wine shop in Nashville). The helpful bartender at Maker’s Visitor Center informed us that they are going to expand their roll-out of the flavor. Hopefully, this means that it’s coming soon to a liquor store near you.

The distillery had only a single bottle left behind their bar, and we got to sample a precious, minty drop. Poured on a bit of ice, the Julep’s minty notes tasted fresh, like it had been freshly muddled only moments before. Behind the mint flavor was the unmistakable hit of Maker’s. Even though they’ve deviated from the norm in the creation of this flavor, the Maker’s base shines through. This would be a handy bottle to have around for a derby inspired party, or any other large scale gathering where juleps will be served. As any host / bartender knows, making actual juleps can be a pain.

Keep your eyes peeled at your local liquor stores. You might just get a sighting in. Try to take a picture, and make sure it’s authentic. If it’s just a man dressed up in a hairy costume, people will laugh.

Comments

[Joe]

It's been made available outside of Kentucky before, but usually just for on-premise sales, not stores.

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